The Global Web Index Lite has been created by Trend Stream to visualise social media profiles.
The user selects the relevant country, gender, age group and behaviour, a simple browser is then used to provide the results. The example below is the ‘lite’ version, more detailed data is available but I assume it will be at a cost.
The Global Web Index is one example of a number of interactive data visualisation tools which are appearing on the horizon. The developers have done a great job of making this tool intuitive and easy on the eye without over complicating the graphics.